So this has just happened....
10,000 facebook page likes!!
In just 3 days the Facebook page has increased in activity by 51,780%!! Is that even possible???
This is such a milestone for the business, and I am glad I have been a part of it... Here's to many many more :)
Wednesday, 28 June 2017
Like and share competitions...
As I am big on marketing through social media, the management team and I have spoke to sales reps for different companies to help us with prizes for "Like and Share" competitions on our Facebook Group.
We have done 2 of these so far, with a good turnout of people entering the competition. These were:
Heygates Equi- Balancer
BUT nobody could have guessed the outcome of our next competition. A FREE pair of Mountain Horse Sovereign Competition Boots. We added the post online on Sunday 25th June and would run the competition until Sunday 9th July.
Within the first 10 minutes, we had 70+ shares and likes on the post. Throughout the day this increased astronomically... at the beginning of the day our Facebook page had around 7100 likes... In just 24 hours this increased to 9000 page likes. The post had received 5,569 shares and the post itself had reached over HALF A MILLION PEOPLE! Our website had a huge increase in views too, from a handful per day to nearly 200 per day!
As I am writing this post the page is only 12 away from 10,000 likes and the post itself has 6450 shares, and has reached 662,736 people!!
It is amazing to watch the shares and page likes increase every minute... makes me realise I am doing something right!!
We have done 2 of these so far, with a good turnout of people entering the competition. These were:
Heygates Equi- Balancer
Animalife Vetrofen Sachets
Within the first 10 minutes, we had 70+ shares and likes on the post. Throughout the day this increased astronomically... at the beginning of the day our Facebook page had around 7100 likes... In just 24 hours this increased to 9000 page likes. The post had received 5,569 shares and the post itself had reached over HALF A MILLION PEOPLE! Our website had a huge increase in views too, from a handful per day to nearly 200 per day!
As I am writing this post the page is only 12 away from 10,000 likes and the post itself has 6450 shares, and has reached 662,736 people!!
It is amazing to watch the shares and page likes increase every minute... makes me realise I am doing something right!!
Mega Milkshakes...
So all over the internet I see places creating amazing ideas for food and drink. I wanted to add this to our Tea Room to make it appeal to all ages, and give the customers something to take a photo of and share all over the internet.
Originally we were selling Milkshakes and if you paid extra you could have cream and a topping of your choice... this just wasn't as theatrical as I wanted. After conversations with Jo, we decided to create the Mega Milkshakes!! Milkshakes (which are actually 99% fat free) with cream, sauce, toppings AND CAKE!!!
We posted a photo of one to the Facebook page, and within 24 hours we could see there was a real interest. People sharing and tagging the photo to their friends, saying how they were visiting to have one.... so we made more and kept posting them online until we had 4 flavours...
Strawberry Sensation
Victorious Vanilla
& Banana Bonanza
These took off instantly!! Selling more and more as each day came by... and as the Bank Holiday arrived the orders of Mega Milkshakes increased to a point we couldn't fit people in the tea room!!
Success!!
Originally we were selling Milkshakes and if you paid extra you could have cream and a topping of your choice... this just wasn't as theatrical as I wanted. After conversations with Jo, we decided to create the Mega Milkshakes!! Milkshakes (which are actually 99% fat free) with cream, sauce, toppings AND CAKE!!!
We posted a photo of one to the Facebook page, and within 24 hours we could see there was a real interest. People sharing and tagging the photo to their friends, saying how they were visiting to have one.... so we made more and kept posting them online until we had 4 flavours...
Strawberry Sensation
Chocolate Caos
& Banana Bonanza
These took off instantly!! Selling more and more as each day came by... and as the Bank Holiday arrived the orders of Mega Milkshakes increased to a point we couldn't fit people in the tea room!!
Success!!
Uniform...
So one of my ideas was to implement a uniform into the store, so colleagues were more notifiable and looked professional...
I decided a Polo shirt and Hoody would be great for all the colleagues. Including aprons for the Tea Room upstairs.
Here is what was created (and excuse the bad hair):
Hoodies for the shop

Polo Shirt for the shop
Aprons for the Tea Room and above the Polo shirts.
I decided a Polo shirt and Hoody would be great for all the colleagues. Including aprons for the Tea Room upstairs.
Here is what was created (and excuse the bad hair):
Hoodies for the shop
Polo Shirt for the shop
Aprons for the Tea Room and above the Polo shirts.
6 weeks done, and only just starting a blog...
So after starting as the Store Manager of Iron Horse Equestrian Supplies ltd, I have decided to create a blog to show my successes and any fails I come across in my new position and career path.
For 8 years I have worked for TESCO, and this Easter everything changed... I was asked to leave and work for Vanessa, Jo and Jean at Iron Horse in Moss, Doncaster. A whole array of emotions hit me: excitement; fear; sadness; happiness... But after a small talk with the parents (the best people to talk to), I decided I would leave Tesco and pursue my dreams of working in the equestrian world.
Retail has become a way of life for me and the fact I could implement that into one of my passions/hobbies excited me!
I had some ideas that I wanted to be implemented into the store... and this is where it began...
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Did someone say Drink?
So at the beginning of this month, we finally received the go ahead to start serving alcohol in the Tea Room!! We have pushed this in a sop...










